Greetings from across the pond!!
On a recent journey to the United Kingdom, I had the opportunity to visit Indian’s new flagship store in Kensington, central London! The store is positioned on the corner of a bustling area in London, nestled between Big Ben, the London Eye, and many of the quintessential English sightseeing spots that attract people from around the globe.
The store was interesting in design, in that the street level showroom had a very modern, industrial vibe, contrasting the lower level space, which felt like a biker’s hideaway cave, bathed in Indian memorabilia, old racing bikes, and more!
What stood out to me most was the sense of community and camaraderie that the showroom staff expressed when talking about their own local IMRG chapter and how alike their passions, interests, and love of the brand mirrored how many of our 1904 members experience the Indian riders community here!
Hearing this highlighted the welcoming and accessible nature of IMRG globally-affirming that each chapter, although unique, shares a common love for the brand and a “lets ride” guiding mission!
Chapter 1904 Editor